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/ Overall Winner of the DTI/ISI/Interforum E-commerce Award for the London area 1999 /
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Case studies
Massive/  back to case studies  
massive website  Massive Ltd approached Axos to produce a web site for their burgeoning chain of pubs, restaurants and gastro bars. The site is now entering its third incarnation after 5 years of successful operation.
The company wanted the site to promote community feel to their outlets and become the focus for its customer related activities particularly in the sporting arena where they sponsored many local teams. To this end the site was set up with a database which contained information which was dynamically written to the web site. A client maintenance interface allowed the client the facility to instantly add news, events, revues, new venues as well as edit existing material direct to the web. Other features such as "opinion polls" and "tell a friend" were introduced to involve the user interactively.
As the company grew so the need for a more corporate offering became necessary and the site was slimmed down and made more refined with features such as 360 degree panoramas of their venues.
The company is now looking at introducing their own TV Media channel to big screen in their outlets. Axos assist is working on producing content which can be displayed direct from the live website and mixed with advertising, flash presentations and live tv in split screen mode.